Loops vs Rollbar
Email marketing for SaaS — loops, transactional, campaigns in one
vs. Continuous code improvement — real-time error tracking + AI triage
Pricing tiers
Loops
Free
1,000 subscribed contacts. 4,000 sends/month. All features. Loops footer on emails.
Free
Paid — 1.5k
1,500 contacts. Unlimited sends. No footer.
$15/mo
Paid — 5k
5,000 contacts. Unlimited sends.
$49/mo
Paid — 10k
10,000 contacts.
$99/mo
Paid — 25k
25,000 contacts.
$199/mo
Paid — 50k
50,000 contacts.
$349/mo
Custom
>100k contacts — contact sales.
Custom
Rollbar
Free
$0. 5,000 events/month. 1 user. 30-day retention. Basic alerts.
Free
Essentials
$21/mo (starting). 25K events/mo. Unlimited users. 30-day retention. Slack/Jira integrations.
$21/mo
Advanced
$79/mo (starting). 100K events/mo. Deployment tracking, RQL, AI triage. 180-day retention.
$79/mo
Enterprise
Custom. Starting ~$599/mo. 1M+ events. SSO, audit logs, HIPAA, priority support.
Custom
Free-tier quotas head-to-head
Comparing free on Loops vs free on Rollbar.
| Metric | Loops | Rollbar |
|---|---|---|
| No overlapping quota metrics for these tiers. | ||
Features
Loops · 12 features
- API Keys — Scoped keys for testing vs production.
- Audiences (Segments) — Filter contacts by properties + event behavior.
- Campaign Analytics — Open/click/unsubscribe rates, heatmaps, A/B significance.
- Campaigns — One-off broadcasts to audience segments. Schedule + A/B test subject.
- Contacts — Contact records with custom properties (strings, numbers, booleans, dates).
- Email Editor — Visual block-based + Markdown + HTML modes.
- Events — Send events to trigger loops/journeys or filter audiences.
- Loops (Automations) — Event-triggered automation flows with delays + conditions.
- Mailing Lists — Opt-in lists with subscribe/unsubscribe preferences per list.
- Template Library — Pre-built templates for SaaS use cases (onboarding, digest, launch).
- Transactional API — Send transactional emails (receipts, password resets) via /transactional endpoin…
- Webhooks — Subscribe to contact/event changes.
Rollbar · 15 features
- Alerts — Rule-based alerts to Slack/email/PagerDuty.
- Custom Events — Log arbitrary events via API.
- Deploy Tracking — Annotate errors with deploy SHAs.
- Error Tracking — Capture uncaught exceptions + crashes.
- Intelligent Grouping — Fingerprint-based deduplication.
- Notifiers — 60+ alert channels (Slack, Jira, Teams, PagerDuty, Opsgenie, etc.).
- Person Tracking — Tie errors to end users.
- Real User Monitoring — Browser performance + error correlation.
- Rollbar AI Triage — AI root-cause analysis + suggested fixes.
- RQL Query — SQL-like error querying.
- Session Replay (add-on) — Video-like user session reconstruction.
- Source Maps — Minified JS → original.
- Telemetry Timeline — Breadcrumbs of events before crash.
- Webhooks — Outbound event streaming.
- Workflow Automations — Auto-assign owners, auto-close resolved items.
Developer interfaces
| Kind | Loops | Rollbar |
|---|---|---|
| SDK | @loops/loops, loops-py | rollbar-go, rollbar.js (browser), rollbar (Node), rollbar-php, rollbar (Python), rollbar (Ruby) |
| REST | Loops REST API | Rollbar REST API |
| OTHER | Webhooks | Rollbar Dashboard, Rollbar Webhooks |
Staxly is an independent catalog of developer platforms. Outbound links to Loops and Rollbar are plain references to their official websites. Pricing is verified against vendor pages at publication time — reconfirm before buying.
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