Loops vs RevenueCat
Email marketing for SaaS — loops, transactional, campaigns in one
vs. Mobile subscription infrastructure — iOS + Android + web in one API
Pricing tiers
Loops
Free
1,000 subscribed contacts. 4,000 sends/month. All features. Loops footer on emails.
Free
Paid — 1.5k
1,500 contacts. Unlimited sends. No footer.
$15/mo
Paid — 5k
5,000 contacts. Unlimited sends.
$49/mo
Paid — 10k
10,000 contacts.
$99/mo
Paid — 25k
25,000 contacts.
$199/mo
Paid — 50k
50,000 contacts.
$349/mo
Custom
>100k contacts — contact sales.
Custom
RevenueCat
Starter
$0. Free up to $2,500 MTR (monthly tracked revenue). All core features. Email support.
Free
Pro
$0 base + 1% of MTR above $2,500. All features + priority support + SLA.
$0 base (usage-based)
Enterprise
Custom. Volume discount, dedicated support, custom contract.
Custom
Free-tier quotas head-to-head
Comparing free on Loops vs starter on RevenueCat.
| Metric | Loops | RevenueCat |
|---|---|---|
| No overlapping quota metrics for these tiers. | ||
Features
Loops · 12 features
- API Keys — Scoped keys for testing vs production.
- Audiences (Segments) — Filter contacts by properties + event behavior.
- Campaign Analytics — Open/click/unsubscribe rates, heatmaps, A/B significance.
- Campaigns — One-off broadcasts to audience segments. Schedule + A/B test subject.
- Contacts — Contact records with custom properties (strings, numbers, booleans, dates).
- Email Editor — Visual block-based + Markdown + HTML modes.
- Events — Send events to trigger loops/journeys or filter audiences.
- Loops (Automations) — Event-triggered automation flows with delays + conditions.
- Mailing Lists — Opt-in lists with subscribe/unsubscribe preferences per list.
- Template Library — Pre-built templates for SaaS use cases (onboarding, digest, launch).
- Transactional API — Send transactional emails (receipts, password resets) via /transactional endpoin…
- Webhooks — Subscribe to contact/event changes.
RevenueCat · 13 features
- Audiences + Targeting — Target users by cohort, country, event.
- Charts — Cohort retention, LTV, MRR dashboards.
- Customer Center — Native UI for subscription management.
- Data Integrations — Push events to Mixpanel/Amplitude/Segment/etc.
- Entitlements — Server-authoritative feature unlocks independent of SKU.
- Experiments — Built-in A/B testing.
- Offerings + Packages — Remote product groupings + package targeting.
- Paywalls — Remote-configurable native paywall UI templates.
- Purchases — Unified purchase API across stores.
- Receipt Validation — Server-side App Store + Play receipt validation.
- Restore Purchases — Cross-device + reinstall restore.
- Web Billing (Stripe) — Accept subs via web with Stripe, reconcile with mobile.
- Webhooks — Subscription lifecycle events.
Developer interfaces
| Kind | Loops | RevenueCat |
|---|---|---|
| SDK | @loops/loops, loops-py | RevenueCat Android SDK, RevenueCat Flutter, RevenueCat iOS SDK, RevenueCat React Native, RevenueCat Web Billing |
| REST | Loops REST API | RevenueCat REST API |
| OTHER | Webhooks | RevenueCat Dashboard, RevenueCat Webhooks |
Staxly is an independent catalog of developer platforms. Outbound links to Loops and RevenueCat are plain references to their official websites. Pricing is verified against vendor pages at publication time — reconfirm before buying.
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